Week 3: The key to success

I’M in the business of producing results. That’s what separates something that works from something that does not. In the fitness industry, people want results and more often than not in an unreasonably short time.

The Amazing 12 goes beyond fitness because it develops strength, conditioning, mindset, technique, discipline, confidence and a host of other attributes. However, the main reason the Amazing 12 has a stellar reputation is from the results that have consistently been achieved by its trainers on individuals of all shapes and sizes and athletic backgrounds from around the world.

Aside from the Amazing 12 program itself, what, though, is the key ingredient for success?

I’ll tell you: consistency. And to have consistency, you have to show up. Every day – or however many times the program you are on demands that you attend. In the case of the Amazing 12 it is five times each week on consecutive days.

One of the main reasons I have observed for why fitness goals are not achieved is that people don’t see through to the end whatever program they start and/or that they don’t follow a program precisely as it was written.

Inevitably, there will be days when you simply don’t feel like training. There will be days when it’s cold or raining outside and you have to get up early to run. There will be days when you feel below par. There will be days when you feel run down and stressed. There will be days when you feel emotionally drained. There will be days when you lack confidence, self-worth and strength…

But training – and following a program like the Amazing 12 – is an opportunity to develop the resolute mindset that, come what may, you’ll be there. Don’t let the little voice in your head that’s good at talking you out of things prevail. Showing up is an ability that not only can be learned and cultivated and yields results from training, but it also spills over into all other fields of life.

Being consistent effectively means you never stop trying and it’s through trying – practice – that we improve and make progress. If you keep showing up, no matter what, I know you have a far greater chance of succeeding than if you don’t. That’s a stone-cold fact.

Stacey on one of her more energised days

Every time you summon the strength or drive or courage to overcome the obstacle in your way, you make yourself stronger, more determined and self-driven.

However, there are some instances when it’s better to take a day off training and this can be difficult for many people. You may be exhausted or injured or sleep-deprived. In those circumstances you have to learn to listen to your body – become good at identifying when it’s better to ease off or push on.

Reasons for not showing up are not the same as excuses. Reasons are legitimate. Excuses, though, get in the way of succeeding.

I ask a lot from my clients on the Amazing 12. After all, they want results and I am as invested as they are in achieving them. If they don’t succeed, then neither do I. We are, effectively, a team.

Stacey gets a bit of massage therapy to ease her neck pain

This week, Stacey sent me a message one morning complaining she’d slept awkwardly and hurt her neck. I told her to come in anyway and that I’d get my wife, Jamie, who practices Thai Yoga Massage amongst other things, to work on the tender area. Stacey got through the session without difficulty.

“Normally, I’d have just not come in with something like that,” Stacey told me. “But, actually, it was fine.”

Good squat form

By the end of the week, though, following two nights where she didn’t sleep at all after a week of looking after her six-month-old son by herself, Stacey was completely shattered and understandably so. Reading the situation, she had a day off to recover.

Ben and Jo hard at it, but concentrating on technique

Ben’s had a lot going on in his personal life and admitted there have been some nights he’s felt worn down. But on those evenings he drags himself in for training regardless.

“I know I really enjoy it [the training],” he said. “I’m not the type of person who gives up. I intend to see this through. I can feel the changes. It’s given me a lot of focus when I’ve needed it.”

Getting your food organised…the most important workout of the week!

Jo’s been on-song this week. At the weekend she sent me a photo (above) of her food prep. I was most impressed. She spent a few hours cooking for the week ahead and then divided all her food into containers. Job done.

“It’s made such a difference and saved me so much time,” admitted Jo, who confesses she’s not the cooking type.

Her consistency is working. Her fitness and strength is improving. She is changing shape. Her recovery from strenuous activity is much better. And we are only a quarter of the way through the program.

No time to waste, Adriano flew in for the final session of the week

Adriano was away most of the week working in Africa. It’s not ideal for following the program, but sometimes it’s unavoidable. He fitted in a few training sessions while he was away. He returned to Heathrow airport Friday morning and, though a little tired, was in for training later that evening.

It would have been easy for Adriano to have taken the night off, but instead he was committed. And he did well.

As I said, if you don’t show up, you can’t make progress. It’s that simple.

Think you have in you the commitment to complete the Amazing 12 program and achieve extraordinary physical results? If you do or want to know more about the program and what it entails, send me a message to Claude@intelligentstrength.co.uk

 

Week 1: If you don’t use it, you lose it

There’s nothing like the prowler

TWO days into the first week of another wave of the Amazing 12 Chichester and Stacey Satta turned to me after I had her do a series of lifts and said, “I’m shocked. I can’t believe how much strength I have lost!”

In fairness to Stacey, she’s spent the best part of the last 18 months in pregnancy and, after a C-section, focusing on being mother to her child, now just seven months.

Therefore, the journey back to regaining fitness can be a long one. But the most important part is that Stacey is doing something about it, realising fully that when you stop using your body fully or become less active, those parts of the body will adapt to a more sedentary lifestyle.

The road back isn’t an easy one.

Stacey’s husband, Adriano, who graduated on the Amazing 12 nearly two years ago, is also on this wave. They are supporting each other through the experience.

Digging deep when required

Adriano, 41, continued to train after his graduation, working out a couple of times each week in London. He’s moved around to a few different gyms, but admits his diet hasn’t been strict and he’s lost some strength. He’s aiming to shed some weight, get fitter and regain the look he had in 2015. He knows, from experience, that the Amazing 12 works.

For Stacey, 37, it’s less about the aesthetics and more to do with regaining strength. She’s someone who not too long ago, when training regularly, was able to deadlift close to 90kgs for reps, power clean around 60kgs and always had a good squat.

Solid back squatting form

It can be a tough mental space to be in at (what feels like) ground zero. But, on the positive side, there is only one direction to go – up.

“I’m not that bothered by my appearance,” said Stacey before she started the program. “I’m not happy about my physical fitness. I want it back. It’s a bonus if I look good at the end. I’m more unfit now than ever.”

Stacey and Jo Walsh, the third member of the group, used to train together in their CrossFit days. They were also part of a women’s lifting group. That’s what they each enjoy most.

Keeping it steady

I’ve worked with them both previously. Jo, a physio who specialises in older persons, has always been tenacious when training, but somewhat erratic in attendance – and she would be the first to admit it. Jo’s an all-or-nothing type.

“There’s two parts to me,” she explained. “There’s the very motivated and the one that hates myself and says, ‘why did I do that?’

“In the past I’d lose motivation and one day then goes to another.”

Jo’s not a morning person either and what I’ve prescribed her has meant rising while it’s dark. It will be a true test in developing her fortitude and discipline.

“As long as I’m up I’m fine, but it’s getting up that’s hard,” she said. I’m sure a lot of people can identify with that.

Having fun with battle ropes, though they won’t admit it

Jo, 32, hasn’t done any training for over a year, but she was always a good lifter. She’s 5st overweight according to the BMI (although I’m not a big fan of the BMI).

Jo wants to shed 2st as her goal. She also knows the benefits of training regularly.

“My mood becomes more regulated and I have more energy,” she said.

Diet is also a critical factor in achieving results. I don’t prescribe anything radical – it’s mostly about eating whole foods – but if your diet isn’t great and crammed with processed junk it can feel extreme.

“I’ll miss chocolate, pizza, ice cream, cookies and baked food,” admitted Jo before we started.

For me, as the coach, I want my group to experience and see for themselves how eating a healthier diet and combining it with training regularly, smartly and progressively can impact their lives.

So it’s vital on the Amazing 12 to stick to the script – not only for the best results, but to give themselves a fighting chance of succeeding and attaining the best possible results and getting value for their investment.

Unlike the others, Ben Brundle, a digger driver, has practically never set foot inside a gym in his life. He also loves his sugar, like Stacey loves her cakes.

But the results he’s achieved in a week are quite startling.

Getting fitter by the session

I gave Ben a few extra sessions the week before we started, to ensure his technique was where it needed to be and to allow his body to adjust to the sheer shock of training. Sure enough, he was sore. That was going to be unavoidable. But he now understands more how the process of adaptation works. Ben’s ability to learn and process new movements has been admirable and remarkable.

“My fitness was always letting me down,” said Ben, 31. “I was feeling a bit self-conscious about my belly, unhealthy and lacking stamina.

“I didn’t want to get to an age where I said, ‘I’m past it’ or say ‘I should have done that’, but didn’t.”

Since turning 30, Ben said he’s noticed himself standing out in the crowd as ‘the unfit one’. He does motocross and want to get fitter and stronger for that.

“Motocross made me realise just how unfit I am,” he admitted.

The deadlift set-up

Ben’s been a revelation so far in the gym. He’s focused, turns up on time every day and is good at paying attention and understanding movements. The test week he couldn’t deadlift at all or perform a push-up. This week he’s nailed it.

The advantage Ben had as a complete novice was there were no poor habits to change.

So that’s my introduction to this current wave: four starters, all here in different circumstances but shooting for a goal and using programmed training and healthy eating to achieve it.

Check in next week to see how they’re getting on.

And if the Amazing 12 is something you’d be interested in signing up for, drop me a line at Claude@intelligentstrength.co.uk. I am aiming to run another wave in April or May.