Fail to plan, plan to fail

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MAKE sure you have a goal or vision, a long-term goal. I really can’t stress it enough.

Without a goal it’s difficult to structure or design a plan. It’s like setting off in your car and not knowing the final destination. You’ll drive more in hope than certainty.

So if you fail to plan, you are most likely planning to fail.

Give it some serious, considered thought. Imagine where you want yourself to be, physically, years from today and work backwards. Then think about what you need to be doing to get there.

When it comes to physical training, working out without a purpose is just working out for the sake of working out. It’s not building towards anything. And the chances are you will, after a while, either become bored, disappointed, injured or just give up and say it wasn’t working or producing any measurable results.

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The Amazing 12 has a clear goal: to make you the best physical version of yourself in terms of strength, fitness and physique within a three-month training cycle.

But then what?

That’s where the bigger goal comes in.

A common question I am asked about the Amazing 12 by those considering it is, ‘What do I do when I’m finished?” or “what comes next?”

You have this great body that you can now do so many things with and you are scratching your head.

I look at them like the world will be their oyster and usually reply something like, “whatever you would like to do.”

The Amazing 12 can be undertaken for a variety of purposes and/or reasons. Are you just trying to get into better shape? Do you want to shift weight? Do you want to improve your athletic performance? Have you been skinny your entire life and want to bulk up, but get stronger and fitter in the process? Are you a competitive athlete looking for an edge? Are you someone who likes and wants a challenge and to explore their limits? Are you someone who just has a desire to improve the way you look? Are you getting married and want to feel and look at your best? Have you been training for years and not seen any changes? Are you someone who thrives on structure and needs something that provides that as well as guidance and motivation? Do you find it difficult to make progress without any accountability? I could go on. The list is endless.

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But I understand there is query about the aftermath: what do I do then? It’s an important question. From a dietary perspective, the A12 has that answer covered. With regards to training, the answer is ‘it depends’.

It comes down to the individual and whether they set themselves targets or are motivated to keep improving or have desires to keep learning new skills or further developing the ones they have. But I’d like to think that whoever invests financially and in terms of effort and time and commitment into doing this program will see it as important to make the choice to take care of themselves afterwards and keep building on the foundation that will be in place.

Why work that hard and let it all go? It would be foolish not to capitalise on it and that means continuing with some form of training/exercise or taking up a sport or embarking on another challenge.

Making exercise or training a part of your regime should be a lifetime commitment.

That’s why this program is life-changing: you come out the other side a different person in a different body ready to take on the world with a different attitude, having formed newer and healthier habits.

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Your body has to last you for the duration of your lifetime. Why wouldn’t you take care of it and have a lifetime plan in place?

What the Amazing 12 CAN’T guarantee is you will remain in the best shape of your life. It can’t do that any more than a dentist after a check-up can ensure your teeth will forever remain free of cavities or a surgeon who repairs an injury can insist the troublesome area will never flare up again.

But it is in your hands, just as it would be your responsibility to keep brushing your teeth or adjusting your lifestyle and training in such a way as to avoid the same injury occurring.

The Amazing 12 CAN be a launching pad to further challenges and it can serve as a program that satisfies physical, emotional and dietary needs and provides the type of learning that enables a graduate to become more athletically self-sufficient for the future and it can be just the ticket for someone who knows they have potential but by themselves can’t or don’t now how to fulfil it.

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“It is a shame to grow old without ever seeing the strength and beauty of which your body is capable.”

There are now hundreds of graduates from around the world testifying to the effectiveness of the Amazing 12 and here are some examples of those who have used the program to great effect.

Ben Mattingly, who runs The Forge in Cork, Ireland and has had dozens of Amazing 12 graduates walk out of his doors, picks out one of his outstanding clients who has been through the program now three times.

“She’s a machine,” is how he described her. “You name it and she can do it.”

This machine is a lady who came to him with an eating disorder and, by getting fitter and stronger, has moved to a healthier place.

Stephen Kiely, who runs Be Strong Training in Penrith, just outside of Sydney, Australia, points out how he’s had two of his A12 female graduates go on and compete in powerlifting and one man enter into strongman competition. Another of his graduates went on to be victorious in an international Brazilian Jiu Jitsu tournament.

“Whatever you want to happen after the A12 can happen,” he said. “You have set yourself a great baseline in strength and conditioning to prepare you for almost any endeavour.”

Shanna Jo Martinez, based out of Ramona, California with an extensive training background in kettlebells, strength training, nutrition and sports medicine, offered her perspective.

“I have a client named Gary. He is 62 and feels like he’s had a completely new lease of life. He’s not unfamiliar with training, but prior to the A12 had only met with his trainer once per week.

“On the A12 he gained so much strength and is now in his second round. He understands that training for life is key and that a body in motion will stay in motion. He is believing it because he is living it. He golfs better, sleeps better and feels better overall. His confidence and ability to stay on track with nutrition, which was a huge stumbling block for him in the past, is very high. He feels like he can continue to do this for a lifetime whether he is in a coaching program or not.”

Michal Radar Vratny became an Amazing 12 coach the same time as I did. He runs several successful gyms in the Czech Republic.

He told me in particular about one student he had, named Lucie. “Before the A12 she was interested only in wine, food, parties and books,” said Michal. “She did scam diets when she felt she got too fat, lost a lot of kilos, but also a lot of hair and muscle [she ate approximately 750kcal a day]. She thought she should do Jillian Michaels and eat low fat food.

“Prior to A12 she never did ANY sports and thought weights were for idiots. She could not hold herself on the pull-up bar. She was one of the weakest people I ever met.”

But then the transformation happened and you should see her now.

“After the first round of the A12 she managed 3 pull-ups, deadlifted 100kg at 60kg bodyweight, benched 65kg and was in great shape,” said Michal. “She told me she ate the highest amount of food ever and still lost fat!

“Fast forward one year – she can do pull-ups for sets and reps, trains handstands and on gymnastics rings. She knows very well what to eat and when and even writes a blog about training. She drinks only on very rare occasions, is in the best shape ever and enjoys eating [before, she would feel guilty anytime she ate something]. She created a habit and stuck with it.”

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More recently there was Kristin (above), a mother of four on her second round of the Amazing 12. She trained with Gan Power, who has been prolific in delivering superb transformations at his gym in Waterford, Ireland.

Why did Kristin do it again? In her words: “Having done the Amazing 12 last year I knew exactly the results this program gets, so the decision to do it again was an easy one.”

A second round isn’t going to be everybody’s option or choice. But at the end of the Amazing 12 you should be not only be more confident in your ability to train, but also significantly more physically capable and that opens the door to so many possibilities.

Set yourself a challenge and, with your new body, go for it.

*Want to be a part of the next wave of the Amazing 12 Chichester beginning September 5? A few places are remaining for someone who is driven, wants results, has a positive mindset and an open mind. Message me if you would like to be considered. 

Sue (June 2016)

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I REMEMBER clearly earlier this year returning from the gym having watched 43-year-old mum-of-two Sue Saunders work on her corrective exercises in her bid to return from shoulder surgery (May 2015). I said to my wife, “I can’t see Sue being ready [in time for the Amazing 12]”.

That was my judgement based on what I had seen to that point. The start of the Amazing 12 was only weeks away. But then something happened: Sue made miraculous progress. The shoulder loosened up and felt much better. Kudos to the team at Core Results for that. And, all of a sudden, Sue went from being a ‘No way’ to a ‘she’s ready’.

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It was a once-in-a-lifetime opportunity for her. Sue’s worked with me on the Amazing 12 as my photographer since I started. She had seen all my previous graduates. I’d also worked with Sue as a coach, so there was already a strong element of trust both ways.

Sue had talked about the Amazing 12 with her father shortly before he passed away. This gave the challenge added significance. Naturally, she was concerned about the shoulder flaring up or not being up to the task. She had other concerns also: finding the time; devoting fewer hours to her photographic business; the impact on family life; coping with the sense of guilt from focusing on herself; not wanting to let anyone down.

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Her husband told her to go for it. Her two children were supportive from the get-go. We scheduled some time in the gym for me to take her through some movements to test out her body and there didn’t seem any problems. I gave her the green light. Sue then made the decision to proceed.

She didn’t know precisely what she was letting herself in for, but knew she wanted to do it. I reassured her that the intention was – and always is – to enable her to become stronger, fitter and in better shape without causing injury. This program is adaptable.

As you can see from the photos, Sue did staggeringly well. Look at the photos and realise the difference in weight lost between the start and finish was only 3lbs, yet the transformation and increase in strength was impressive.

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It wasn’t smooth sailing – and something like this seldom is. However, Sue missed only one day of training and she was gutted about that. She really wanted to be ever-present.

This was an adventure and all adventures, almost by definition, are lined with uncertainty, moments of joy and times when you have to dig incredibly deep and feel close to the edge of your comfort zone. Sue had several of those moments. The key is to keep going – and she did. There was never any question of that. Hopefully, I can coax her to explain in her own words in due course how the experience felt and what she gained from it.

There were some specific goals she had which were overcome. For example, her previous best deadlift (for one rep) was 82.5kg, yet by week 7 Sue was knocking out reps with 80kgs. By the finish, she had nailed 92.5kgs for multiple reps without putting down the bar.

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Five days after her photo shoot I got her back in the gym and we did some strength-testing (above). She managed a single-rep deadlift of 102.5kgs (225.5lbs)!

To say Sue became stronger is an understatement. I remember the first day I ever trained her shoulders (going back a few years) and her grimacing as she pressed overhead a 7.5kgs bar with 1.25kg plates dangling on either side. To show how far she has come, by the end of the A12 she was shoulder-pressing for reps and sets with 16kgs dumbbells in each hand – and with more comfort than she is even aware of.

I watched her display tremendous grit to better her squatting with a weight that had left her stumped the first time we tried it. Her fitness levels soared as well. I recall Sue saying one day how amazed she was by the speed with which she was able to recover from day to day without ever feeling sore.

In the strength-test session, Sue hit 60kgs (bodyweight) for one rep on her bench press and did a chin-up from a dead-hang (arms straight) with 14kgs attached. As a fitness test, I had her do a 10-length challenge with an empty prowler after five weeks of training. She recorded a time of 2mins 45 secs. When we retested at the end of the program, her time was down to 2mins 27 secs for the same distance. Clear improvement!

I can’t deny Sue was challenging to coach, but I mean that in the nicest possible way. Sue undoubtedly helped me to grow as a person and coach. She asked questions every day. That’s just how she is – wanting and needing to comprehend the hows and whys for everything. She kept me on my toes. In return, I enjoyed encouraging her to challenge her perceived limits and prevail.

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Initially, strength was her focus in order to regain the confidence to use her body as she could pre-injury, but then her attention switched to body shape and wanting to get an elusive six-pack, drop body fat, feel confident and lean enough in her body to wear shorts again and achieve a physique that reflected how hard an effort she had made.

I had to keep reassuring her that the program will deliver if you stick with it. It’s only normal when you haven’t been somewhere to ask or wonder what is around the next corner. Then we hit the final week – the peaking stage – where preparation is everything. Sue continued to display great strength. She knocked out 45 quality chin-ups in fairly short time in one particular session and told me on a scale of 1-10 for difficulty (with 10 being tremendously hard) that it felt like only a 5 or 6!

Sue’s an extraordinary and multi-skilled lady. She juggles a lot of balls. She’s a perfectionist. She also confesses to not liking change. But she’s also very funny, determined, committed and delivered results which exemplify what the Amazing 12 is all about.

I’m proud of her and grateful to have had the opportunity to work with her to write this chapter in her life. I hope enough of my philosophy has rubbed off on Sue to help her recognise this as the beginning and not the end and that with the right mindset and patience she has the potential to continue taking on and conquering any challenges she dares to set for herself.

*Want to be the next candidate for the Amazing 12 Chichester? I am taking applications for the wave beginning September 4 at Core Results, Chichester. Contact me at Claude@Intelligentstrength.co.uk